News Brief
Snapple, Maroon 5 Band Team on Tea
Aug 22, 2011, 12:14 PM
Snapple has partnered with Grammy award-winning rock band Maroon 5 to launch a tea, "Tea Will Be Loved."
The beverage, a blend of green and black tea with notes of pomegranate and berries, is named after the band's hit "She Will Be Loved." Each band member chose one of the flavors included in the tea.
The beverage will help support Feeding America through a $250,000 donation to the anti-hunger organization by Snapple and Maroon 5 .
The bottles will feature 13 specially marked gold Snapple caps with facts about Maroon 5 and Feeding America.
The product will be in stores on Sept. 1.
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