News Brief
N.Y. Giants Bring Twitter To Games, Broadcasts
Aug 30, 2011, 8:00 AM
Among other things, the football franchise will now begin integrating fan tweets on its "jumbotron"-style video boards, as well as other digital displays throughout the stadium, including LED video pylons by the entrances, "ribbon" LED displays between stadium levels and 2,200 flat screen TVs located around the venue.
For fans watching at homes, the Giants will incorporate Twitter into TV broadcasts for the last two pre-season games of the year. The team claims it will be the first to introduce live, real-time Twitter updates into its regular broadcast TV coverage.
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