Nike Readies LeBron 9

  • September 22, 2011
Nike is readying the LeBron 9, which it says is its first basketball shoe to combine its Flywire technology and Hyperfuse construction. The shoe launches nationwide Oct. 15 in a limited edition "Cannon" colorway. Select college colors will be available beginning Oct. 14, and the primary black/red/white model launches on Oct. 25.

This will be the first LeBron James shoe offered on its NIKEiD.com site, with previews slated to begin Oct. 9. As part of the launch, the shoe will be crossmarketed with the videogame NBA 2K12, from 2K Sports.--Sarah Mahoney

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