• by David Goetzl  @dgoetzl, December 5, 2011

Social media is moving so fast that questions always arise what's next. Would Twitter become Friendster? Pontiflex executive Jordan Cohen at the MediaPost Email Insider Summit: "Saying Twitter will be gone in two years, it's like saying 'The Simpsons' are going to be off the air in two years.”

Acxiom's David Baker said Twitter will find new ways of monetization and is gathering a weath of user data, which is going to drive that.