Around the Net
Chrysler Kills Caliber
- The Detroit News, Tuesday, December 27, 2011 12:52 PM
Chrysler Group LLC ended production of the much-maligned Dodge Caliber this week, the last of the econoboxes introduced by Detroit's Big Three during the past decade that came to symbolize a
failed strategy in the domestic auto industry.
Introduced in 2006 as a replacement for the Dodge Neon, the Caliber was regarded by many industry observers as the worst of a bad bunch.
Consumer Reports ranked the Caliber SXT at the bottom of its list of small hatchbacks and wagons in the 2011 annual car issue. "It's the last of the American bottom-feeder compacts," said analyst
Jim Hall of 2953 Analytics LLP. "That's what they were. It came from thinking, 'small cars, small profits.'"
