Facebook Adds 60 Apps

by , Jan 19, 2012, 11:37 AM
  • Comment
  • Recommend
Subscribe to Around the Net In Online Marketing


As expected, Facebook just added support for over 60 new apps, which will encourage users to share everything from Ticketmaster ticket purchases to Pinterest picture posts.

“Expect to see your Facebook feeds get a bit more crowded,” The Washington Post jokes.

“The [Facebook] ticker will soon be telling you about everything your friends are eating, photographing, buying, watching, tasting, reading and much more,” ComputerWorld warns.

Referring to Facebook’s new Timeline feature, The Telegraph explains: “The new set of apps are … a bid to boost the appeal of Facebook’s new profile, which allows people to share their life story in a single page and carry out various activities.” 

“Now, developers can choose their own action verbs in addition to ‘read,’ ‘listen’ and ‘watch,’” notes AllThingsD. “Some of the ones I heard tonight were ‘want,’ ‘own,’ ‘nom,’ ‘crave,’ ‘pin,’ ‘pose,’ ‘go’ and ‘see.’”

As VentureBeat explains, these all fall under the new rubric of “Facebook Actions,” i.e., “a new way of interacting with apps, content, and brands, are coming to the social network.” 

“Actions are kind of the Holy Grail of semantic data, defining relation types between people, objects, content, places, businesses, and so much more,” VentureBeat adds. “If users warm to the idea of Actions, it might also be one of the most valuable and lucrative move Facebook will ever make.”

More broadly, “The Open Graph initiative [of which Timeline and Actions are a part] is a way to take data from other social networks and apps, and pull it into the Facebook ecosystem,” writes The Verge.

“Facebook wants its more than 800 million users to share everything they do with their friends on Facebook and off of it,” concludes The Los Angeles Times. What’s more, “Facebook is looking for new ways to get people to spend more time on the site and advertisers to spend more money reaching them.”

Be the first to comment on "Facebook Adds 60 Apps"

Leave a Comment

Sign in to leave a comment. Don't have an account? Join Now

Recent Around the Net In Online Marketing Articles

  • Cheaper Nook's Getting Web Browsers, Email  

    Nook Simple Touch, Barnes & Noble’s inexpensive line of e-readers, is getting a Web browser and ...

  • Foursquare Gets $41M In Private Equity  

    Giving itself more time to grow and mature as a business, Foursquare just took $41 million ...

  • Google Unveils Google Keep App  

    Confirming earlier reports, Google on Thursday unveiled a new note-taking app named Google Keep. But, despite ...

  • Nexflix Friends Facebook  

    In what Web watchers are calling a long-overdue integration, Netflix has finally tapped Facebook to offer ...

  • Mason Out At Groupon  

    Andrew Mason is out at Groupon. Yes, after another disappointing quarter -- which sent the deal ...

  • Groupon Loses Market Value  

    In the surest sign yet that the once-booming daily-deal space has busted, Groupon lost a quarter ...

  • Foursquare To Take Credit, Debit Cards  

    In conjunction with its check-in deals program, Foursquare will now accept Visa, Mastercard and debit cards. ...

  • Pinterest Valued At $2.5B  

    Social scrapbooking sensation Pinterest has secured $200 million at a valuation of $2.5 billion. “There have ...

  • HP To Adopt Google's Android System  

    Reshaping the mobile landscape, Hewlett-Packard reportedly plans to adopt Google’s Android operating system to run a ...

  • Amazon Creating App Currency  

    Amazon on Tuesday unveiled a virtual currency for Kindle Fire owners to purchase apps and games, ...

» Around the Net In Online Marketing Archives