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• Disaster Ready: Google Maps Model Quickly Adjusts To Events by Laurie Sullivan

  The four-lane bridge in Washington state that partially collapsed Thursday into the Skagit River was removed from Google Maps within a half day, according to reports, but it's the contributions and feedback from thousands of Map Maker users that allows Google to quickly confirm changes and update the online content. ...Read the whole story

• Pandora Beats Rev Estimates, Adds Subscribers by Mark Walsh

  Online radio service Pandora on Thursday reported revenue rose 55% in the first quarter to $126 million, topping analysts' expectations. Pandora's quarterly revenue -- which had been projected to reach $124 million -- was bolstered by the addition of 700,00 net new paid subscribers, bringing the total to more than 2.5 million ...Read the whole story

• Real-Time Web Turns Consumers Into Impulse Buyers by Laurie Sullivan

  Video, mobile, social, and better search capabilities continue to make it easy for consumers to buy online -- not just kids, but also older adults. In fact, 65% of girls ages 6 to 16 are more likely to buy straight from a mobile ad if there is a means to do so. ...Read the whole story

• Mugnier Shares M&C Saatchi's Mobile Approach by Mark Walsh

  Eric Mugnier, senior vice president, at M&C Saatchi Mobile sounds off on the agency's approach to mobile and broader topics - from Facebook to programmatic buying to tablets. ...Read the whole story

• Tween Girls Susceptible To Mobile Advertising by Gavin O'Malley

  New research shows that female tweens are highly susceptible to mobile advertising. In fact, 65% of girls surveyed said they are likely to buy products and services straight from mobile ads if there is a means to do so. Of those, a whopping 80% of girls say they would buy a product or service right away ...Read the whole story

• Aereo Is Not Just For Cord-Cutters by David Goetzl

  Are cord-cutters most likely to subscribe to Aereo? Not necessarily, according to early returns. CEO Chet Kanojia told investors Thursday that 50% of its customers have a pay-TV subscription. He spoke at a Barclays conference, and his comments came via a report from analyst Anthony DiClemente. ...Read the whole story

• research Mobile Important For Hispanic Shoppers by Aaron Baar

  According to the survey, 16% of Hispanic consumers use their mobile devices for their purchases, compared with 12% of general market consumers. According to Armand Parra, director of insight and strategy at The Integer Group, age and early adoption of technology are the main drivers behind the trend. ...Read the whole story

• Path Seeks Dismissal Of Wireless-Spam Case by Wendy Davis

  Mobile social network Path is asking a federal judge to dismiss a lawsuit alleging that the company violated a federal consumer protection law by sending unsolicited text ads to people's cell phones. The lawsuit stems from Path's invite-a-friend feature, which allows users to invite their friends to join via SMS message. ...Read the whole story

• Amazon Appstore Goes Global by Mark Walsh

  Amazon may have been late to the app store game, but that hasn't stopped it from going global. The online retail giant on Thursday said the Amazon Appstore is now available in nearly 200 countries worldwide. ...Read the whole story

• Vice, Twitter Partner For Mobile Show by Gavin O'Malley

  Simultaneously expanding its video and social strategy, Vice on Thursday unveiled #dailyvice -- a daily show tailored for Twitter users and featuring short clips featuring the publisher's irreverent brand of news and cultural coverage. ...Read the whole story

Missing the Mobile Commerce Revolution by Chuck Martin

While a large percentage of actual shopping transactions may not happen on a smartphone, it doesn't mean the mobile device isn't having a significant impact on purchases. A new study looking at multi-screen activity found that a majority (75%) of consumers learned something new via mobile and their in-store purchase was influenced for almost half (45%) of them. ...More

• One in Five Young Women Has Broken Up via Social Media by Erik Sass

  Surely the only thing more humiliating than being dumped is being dumped in public -- especially if there is a record of it that will live online forever. That is an increasingly common fate, judging by a new survey of 4,000 women around the world by AVG Technologies, which found that 19% of women ages 18-25 said they have ended a relationship by posting on Facebook. Meanwhile 38% of women in the same age-range said they have broken up via text message. ...More

• The Most Impactful Mobile Revolution Begins Now by Kaila Colbin

  Sometimes I do not know how to live. I recycle -- and drive to work. I buy the cardboard milk carton instead of the plastic one -- and emit tons of carbon flying around the world. I pay my staff a fair wage -- and talk on a phone made by people who are earning anything but. The phone thing really bothers me, as I sit here connected to the Internet through my phone. After learning about appalling working conditions at the Foxconn factory in China -- where iPhones are made -- I was even more appalled to learn that ...More

• Who Needs Sex? I Have An Unlimited Data Plan by George Simpson

  I think I know how I was supposed to react when 57% of U.S. women said they would rather give up sex than their mobile device for a week, according to a survey released Wednesday. ...More

• The Mobile Commerce Win: Location, Location, Location by Chuck Martin

  Let the mobile location innovation begin! While we regularly see and hear of innovations in how marketers can reach consumers at various stages during their path to purchase, new ideas around location are starting to get richer, as is the location data information. For example, Moosejaw, the outdoor retail chain headquartered in Michigan, has 11 stores but the majority of sales come from online and mobile. ...More

• Twitter And Shazam Amplify Interactive TV Potential by David Goetzl

  For all those waiting for the promise of interactive TV advertising to be fulfilled, shift focus from the remote control to the mobile device. Growth is more likely to come from second-screen behavior than finding a way to get people to punch buttons on the traditional channel changer. Twitter and Shazam certainly elevated the possibilities with announcements Thursday. ...More

• search When Innovation Like Android Steps In To Shake Things Up by Laurie Sullivan

  In a rare admission by the former eBay CEO, Hewlett-Packard President and CEO Meg Whitman attributes the ability to enter a new segment of the tablet market to Google's operating system, Android. "Frankly, having Android products here helps a lot," she said during the company's fiscal Q2 2013 earnings call. "This $169 Slate helps [HP] cover a segment of the market that we didn't have before." Yes -- HP's Whitman attributes market opportunity to Google Android. ...More