News Brief

GigaOm Acquires paidContent

Prominent Silicon Valley blog GigaOm has acquired the assets from ContentNext Media, parent company of media-focused blog paidContent, from publisher Guardian News & Media. Financial terms were not disclosed. In addition to, the other ContentNext assets acquired include, and paidContent:UK. Through the acquisition, GigaOm will add 15 employees to its total of 40. In connection with the move, Guardian News & Media will retain a minority share in GigaOM, joining existing investors such as Reed Elsevier Ventures, Alloy Ventures and True Ventures. The AllThingsD blog had reported recently that GigaOm and Guardian were close to reaching a deal.

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