What's that smell? Donald Trump!
by Sarah Mahoney,
Mar 19, 2012, 6:23 AM
Donald Trump is coming up roses, or at least juniper, geranium and tonka leaves. His new fragrance, Success by Trump, is debuting exclusively at Macy’s.
In a release announcing the launch, Trump says the scent, a partnership between the Trump Organization and Five Star Fragrance Company, “exudes sophistication and confidence.”
An ad campaign for the new men’s fragrance collection is scheduled to begin in May, and feature Ximena Navarrete, Miss Universe 2010.
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