Tidy Cats Replaced Billboard After Stink

Cincinnati Enquirer, Friday, April 13, 2012 9:41 AM
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A rather confusing advertisement for cat litter in a Cincinnati neighborhood prompted residents to complain via social media that it was being compared to used cat litter so the company replaced it with a call for pet adoption. The campaign, called NoMorePU, touts the deodorizing wonders of its cat little. The billboard, located near Over-the-Rhine, read “You’re so over Over-the-Rhine. Life stinks.” Huh?

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