Commentary
an interesting prediction from Gartner
- by Erik Sass , Staff Writer @eriksass1, July 25, 2012
The rise of big data is changing the balance of power within companies, according to JT Batson, who cited this prediction from Gartner: "By 2017, the CMO will spend more on IT than the CIO."
Erik Sass is editor of Publishers Daily. You can reach Erik at eriksass@gmail.com.
