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Erik Sass is editor of Publishers Daily. You can reach Erik at

Articles by Erik All articles by Erik

  • Digital Engagement Index in Social Media & Marketing Daily on 10/28/2016

    Netflix earned the top spot on the leaderboard thanks to the official trailer release for Gilmore Girls: A Year in the Life. The mini-series launches Friday, November 25.

  • Banks Derailed Gannett's Tronc Deal - At Least For Now in The Daily Blog on 10/28/2016

    The cause of this week's mysterious last-minute delay in the proposed acquisition of Tronc (formerly Tribune Publishing) by Gannett has been revealed. Several potential lenders pulled out because they believe Gannett's latest offer of $18.75 per share overvalues Tronc significantly.

  • Groupon Buys LivingSocial, Nobody Cares in The Social Graf on 10/28/2016

    This week's announcement from Groupon that it's acquiring longtime rival LivingSocial was met with scarcely a murmur.

  • Wretched And Anxious: The State Of The Newspaper Business in Around the Net In Publishing on 10/28/2016

    The third quarter of the year has not brought relief for the newspaper industry, but it has brought plenty of layoffs and buyouts (and doom and gloom).

  • Digital Engagement Index in Social Media & Marketing Daily on 10/27/2016

    Nike rose to the top of the leaderboard thanks to a 1400% increase in engagement. The brand's latest ad, 'Come out of Nowhere' featuring LeBron James, has already collected 4.8 million official YouTube views.

  • Gannett, Tronc Deal Hits Wall in The Daily Blog on 10/27/2016

    Gannett's impending acquisition of Tronc, formerly Tribune Publishing, appears to be less impending than before. The last-minute hiccup may concern provisions in the deal that are intended to secure the editorial independence of the 'Los Angeles Times,' the long-troubled crown jewel of the Tronc empire.

  • Social Media Competition Boosts Fitness Participation in The Social Graf on 10/27/2016

    While it's nice to think that fitness is its own reward, and we should only exercise for ourselves and not worry about what other people think and all that nonsense, the truth is that human beings are a competitive bunch. It's fun to win. In fact it turns out that online competition facilitated by social media can dramatically improve fitness participation, according to new research.

  • Gannett Cuts More Jobs in The Daily Blog on 10/26/2016

    This week, Gannett, the nation's largest newspaper publisher, announced plans to lay off roughly 350 employees, or around 2% of its total workforce of about 18,700.

  • Digital Engagement Index in Social Media & Marketing Daily on 10/26/2016

    A musical collaboration with grammy-winning producer Alex Da Kid and IBM Watson supported a 178% increase in engagement for IBM. As a result, IBM earned the No. 9 spot on the leaderboard.

  • Social Media Users Exhausted By Political Content in The Social Graf on 10/26/2016

    If you're feeling exhausted, discouraged, and demoralized by this year's trial by ordeal presidential election, you're not alone -- and, unsurprisingly, social media seems to be amplifying some of the worst aspects of this historic disgrace. In fact, as the collective nightmare reaches its climax, over a third of Americans say they are sick of political content on social media, according to a new survey of over 4,500 adults by Pew Research Center.

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