Pinterest Arrives On iPad And Android
The highly visible (and predominantly visual) social network of late 2011 and 2012 is finally making its way onto key device platforms: the iPad and
Google’s Android. Yesterday, Pinterest launched an iOS version specifically for the iPad and an Android version that adapts to smartphone and tablet screens.
In a blog post announcing the device extensions, the company said that Android owners have been “very vocal” in asking for a Pinterest version for their OS. The app in Google Play presents the user with a two-column scroll of pinned items on smartphones and three columns on 7-inch tablets. A Kindle Fire version of the Android app will be available later this week in the Amazon App Store.
Claiming that iPad users “may have the best Pinterest experience yet,” the company is giving Apple tablet owners a range of ways to save and reorganize their pins. At the same time, Pinterest is upgrading its months-old iPhone app to enhance speed, and brings a new 2-column layout to match the Android version.
Pinterest and its social sharing for images proved to be the social media success story of 2011. Since June of last year, the site saw membership and traffic grow exponentially. According to a recent survey of publishers by Shareaholic, Pinterest has become a greater source of referral traffic than Twitter, Google+, StumbleUpon and Bing.
Because of its visual nature, many brand marketers have flocked to Pinterest in order to get in on the massive amount of pin sharing that goes on here. According to social media metrics site ZoomSphere, Nordstrom, The Perfect Palate, The Beauty Department, Real Simple magazine and Better Homes & Gardens magazine are the top five most followed commercial entities on Pinterest.
Recent Mobile Marketing Daily Articles
-
B&N Nook: Let's Try That Again May 6, 8:17 a.m.
Barnes & Noble is trying to come at the tablet market yet again this week with ... -
Robert Scoble Doesn't Want To Take His Google Glass Device Off...Ever April 29, 9:05 a.m.
Longtime industry analyst Robert Scoble has been giving his readers some unique insight and perspective on ... -
Smartphone Shipments Pass The Halfway Milestone April 26, 9:20 a.m.
While smartphone shipments and ownership in the U.S. achieved a majority penetration a while ago, the ... -
Twitter Does Stand-Up In New Comedy Central Project April 24, 9:08 a.m.
Mel Brooks on Twitter? The fabled 2000-year-old man will in fact get his own handle and ... -
Summly Built Into Updated Yahoo App April 23, 12:50 p.m.
Yahoo made a splash last month when it acquired Summly, the startup launched by U.K.-based 17-year-old ... -
ACLU Joins The Fight Against Android Fragmentation? April 22, 9 a.m.
Developers frustrated by the fragmented Android hardware terrain got an unlikely ally last week in the ... -
LinkedIn Launches Major Mobile App Upgrade, Leads With Content April 18, 9 a.m.
While Facebook and Twitter have been following the majority of their users as they migrate to ... -
Google Adds Quick Links, Quick Views To Mobile Search Results April 17, 8:21 a.m.
In an effort to make mobile search results for users closer to the information they seek, ... -
Facebook Home Features Coming To iOS April 17, 8:21 a.m.
Facebook Home may not be coming to iOS, but some features of the software overlay for ... -
LinkedIn Buys Pulse For $90 Million April 12, 2:10 p.m.
LinkedIn on Thursday confirmed that it had acquired newsreader app Pulse as it seeks to offer more content ...
Be the first to comment on "Pinterest Arrives On iPad And Android "
Leave a Comment