Looking to “gamify the music video”? Video fans play the role of pop singer Jasmine Villegas’ (also known as Jasmine V) BFF. Throughout a music video, mini-games appear that affect the outcome of the story — a different experience for each fan that plays it. Want to see a different outcome? That comes with repeat plays — a big goal/bonus for a Web site creator — where the average visitor plays the video an average of five times. Talk about your engagement!