Worldlink To Handle DR Ad Sales For Pac-12 Networks

  • October 3, 2012

Multiplatform ad sales firm WorldLink has signed a deal to exclusively oversee direct-response ad sales for the Pac-12 Networks. Launched on Aug. 15, the Pac-12 Networks comprise a group of seven college sports TV networks providing coverage of Pac-12 Athletic Conference teams and universities. With one national feed and six regional feeds, the group’s programming includes 35 conference and non-conference football games, 150 regular-season and tournament men’s basketball games and other events.

Next story loading loading..