NASCAR Extends Deal With Fox
NASCAR and Fox Sports Media Group (FSMG) have extended their relationship with a new eight-year deal that puts NASCAR on on air through 2022. FSMG also increases its digital rights to include, for the first time, “TV Everywhere” live race streaming of its portion of the season beginning in 2013. As part of the new agreement, which takes effect in 2015, FSMG retains the television rights to 13 consecutive NASCAR Sprint Cup Series points races beginning each year with the Daytona 500.
In addition, FSMG retains the rights to the NASCAR Sprint All-Star Race, the Daytona Shootout, the Duel at Daytona, the entire NASCAR Camping World Truck Series season and practice and qualifying for both the NASCAR Sprint Cup Series and the NASCAR Camping World Truck Series races that FSMG broadcasts. Fox also remains the exclusive home of The Great American Race through 2022, a title it has proudly held for the last six years and nine of the last 12.
“NASCAR fans’ demand and desire for NASCAR content stretches across all platforms and distribution channels,” said NASCAR Chairman and CEO Brian France. “As we’ve done with this FSMG extension, we will continue to take the appropriate measures to ensure our fans have access to the sport wherever they are and through all available devices. NASCAR is one of the most accessible sports in the world and this new deal builds upon that in a very significant way.”
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