91% Of Times Readership Is Online, Survey Finds
The Drum, Thursday, November 1, 2012 2:05 PM
It was discovered that The Times is still mainly read offline online, with 91% choosing this option, while 27% read The Guardian offline only, and 35% read The Telegraph this way. On the other hand, The Telegraph and Guardian are read online only by 54% each, while 31% only read the Daily Mail online. The National Readership Survey undertook the research with the UK Online Measurement providers.
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