High Social Buzz Won't Save TV Shows
The most social buzzed-about new TV shows this year are the ones that won't be around much longer.
ABC's "666 Park Avenue" and "Last Resort" scored the best
results with a 6.1 and a 5.4 scores, respectively, for the week ending Nov. 18, according to General Sentiment, a social media researcher that monitors news, social, and Twitter social media buzz.
Those shows gained 15% to 16% from the week before.
CBS' comedy "Partners" -- one of the better Nielsen-rated new shows -- also wasn't good enough, and won't get any new orders for more
episodes. Social buzz still put it high on the list of 26 new shows, grabbing a 5.2 score up 22% week-to-week.
This left NBC's "Guys With Kids" and Fox's "The Mindy Project" as the top two
biggest shows in terms of social interactions -- both scoring a 5.2 number, with "Kids" up 25% and "Mindy" gaining 21% week-to-week.
After these two shows comes ABC's "Malibu Country" with
a 5.1 number -- virtually unchanged, up 0.3%. Fox's low-Nielsen rated "The Mob Doctor" was next at a 4.9, down 2.4% for the week. CBS' "Elementary" scored a high Nielsen rating with a 4.6, up 4.5% for
the week.
The biggest gainer was NBC's "Go On," which grew some 67% in social, Twitter and news buzz to hit a 2.1. Fox's summer reality show "Hotel Hell" also spiked well, up 52% to a
2.1.
Recent MediaDailyNews Articles
-
Multichannel Video Cos. Register Subscriber Loss, Satellite TV Gains May 22, 10:55 a.m.
For the first time in a year-long period, the biggest multichannel video companies have witnessed a ... -
DPAA Taps Enhanced TV Ad Vet Frey As New Chief May 22, 8:08 a.m.
Barry Frey, a long-time cable and interactive television executive who helped pioneer the field of “enhanced ... -
How Social Is Transforming TV May 21, 5:46 p.m.
Live from OMMA Video, Viacom Media Networks is unveiling its findings from “When Networks Network: TV ... -
Chicago Awards O'Hare Digital Signage Biz To Clear Channel Airports May 21, 4:30 p.m.
The Chicago City Council has awarded Clear Channel Airports a five-year contract, with the option for ... -
NDTV Challenges WPP, Tries To Revive Lawsuit In NY May 21, 4:26 p.m.
New Delhi Television is trying to revive its $1 billion lawsuit against Nielsen, WPP and a ... -
Horizon Taps Gambelli As Chief Investment Officer May 21, 4:18 p.m.
Former NBC senior advertising sales executive Marianne Gambelli has landed at Horizon Media as its executive ... -
Ad Council Raises Autism Awareness May 21, 3:41 p.m.
The Ad Council has partnered with Autism Speaks and two agencies, BBDONew York and LatinWorks, to ... -
CBS Scores Big Victory In 18-49 Demo May 21, 3:11 p.m.
Just two days before the finish of the TV season, CBS claims a major victory among ... -
TiVo Boosts Revs, Data Efforts May 21, 2:54 p.m.
TiVo made gains for its first-quarter revenue results with higher cable operator subscriptions.The time-shifting and technology ... -
Updated: Out-Of-Home Trading Platform Integrates With Mediaocean, Posterscope Backs Move May 21, 8:07 a.m.
(Editor's Note: Posterscope denies it is backing ADstruc. A Clarification has been published here.) While ...
Be the first to comment on "High Social Buzz Won't Save TV Shows"
Leave a Comment