Around the Net
Live Blogging Is Hugely Popular
- The Guardian , Tuesday, November 20, 2012 3:56 PM
A new survey has discovered that live blogs are getting 300% more views and 233% more visitors than conventional online articles on the same subject. They also outperform online picture galleries, getting 219% more visitors, according to the research by City University London. Live blogs provide commentary and analysis alongside breaking news rather than summarising the event after it is over. It's a transparent format in which the writers are able to update and amend their commentaries in easily digestible paragraphs.
