News Brief

Cyberplex Unveils Programmatic Video Ad Platform, Targeting/Tracking Embedded Inside Units

Jan 22, 2013, 11:15 AM
  • Comment
  • Recommend
Subscribe to RTM Daily

Tags

rtb

Digital data analytics firm Cyberplex this morning said its EQ Ads division has launched a new video advertising platform designed for programmatic buying. The company said the new video ads feature targeting and tracking elements "embedded" inside the units. The platform supports pre-roll and post-roll video ad placements across several undisclosed exchanges.

Be the first to comment on "Cyberplex Unveils Programmatic Video Ad Platform, Targeting/Tracking Embedded Inside Units"

Leave a Comment

Sign in to leave a comment. Don't have an account? Join Now

Recent RTM Daily Articles

>> RTM Daily Archives