ExxonMobil Expands Deal With NASCAR
NYSportsJournalism.com , Wednesday, January 23, 2013 8 AM
ExxonMobil, whose marketing roots with NASCAR go back to 1978, has signed a multi-year partnership extension making Mobil 1 the “official motor oil" and also the “official lubricant technology partner" of Nascar through 2017. ExxonMobil said that 2013 would mark the 11th consecutive season in which the Mobil 1 brand has been an official partner of NASCAR. The Mobil 1 brand’s history in motor sports officially began in 1978 with a sponsorship of Williams Formula One Racing Team.
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