Apple Gets Trademark For Store Design
Chain Store Age, Thursday, January 31, 2013 10:28 AM
Apple Inc. has been granted a trademark from the U.S. Patent and Trademark Office for its store design. The trademark covers the furniture and fixtures, floors, lighting and shelves found in Apple stores, along with the “Genius Bar.” In addition, the trademark covers Apple’s all-glass storefront design. According to various reports, Apple first applied for the trademark in 2010, but its application was rejected by the patent office.
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