Gibson To Oversee Diageo Brand Development

Marketing Week , Tuesday, February 5, 2013 8 AM
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Bacardi has appointed former Diageo marketer Andy Gibson to oversee the worldwide development for its brands including Grey Goose and Martini after Silvia Lagnado stepped down from the position last year. Gibson will take on the dual role of CMO and president of Bacardi Global Brands in late April and report to chief executive Ed Shirley.

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