Certain Nielsen Shareholders To Reap More Than $1 Billion In New Offering

Nielsen late Wednesday announced a secondary public offering of 35 million shares of common stock, which would be sold by “certain existing shareholders” -- presumably its controlling private equity backers -- and not the company itself, which will reap none of the proceeds.
Based on Nielsen’s current stock prices, the offering would raise more than $1.1 billion. Nielsen shares closed the day Wednesday at $32.72 -- up 46 cents, or 1.4% on the day.
Nielsen said the selling shareholders will grant the underwriters of the offering an option to purchase an additional 5.25 million shares. J.P. Morgan Securities LLC, Citigroup and Goldman, Sachs & Co. are acting as joint bookrunning managers of the offering. 
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