Ad-Tracking Tool For Android
WhatRunsWhere, which allows marketers and agencies to track competitors’ online and mobile ad campaigns, has launched a new data-gathering service for Android devices. The new in-app capability shows users where competitors’ ads are running, the specific type of ad, and who’s selling those ads across more than 20,000 Android apps. WhatRunsWhere expanded into the mobile space last year through its acquisition of U.K.-based startup Mobile Ad Spy.
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