Around the Net
Xbox Shuffles Agency Tasks
- Advertising Age , Thursday, March 14, 2013 9:10 AM
Xbox is apparently putting Interpublic's TwoFifteenMcCann in the stable vis a vis the fall campaign for XBox. Crispin Porter gets the brass ring, though TwoFifteenMcCann gets to keep AOR status and will handle work on new products plus top-tier products like Halo. Publicis Groupe's Razorfish is set to replace WPP's AKQA on digital work.
