SheKnows, an online site for women, is launching a new open contributor platform, “Experts Among Us,” as it notes an uptick in traffic by 40%. It's also adding MyFitnessPal.com to its
partner network. The company has also expanded its management team: Jennifer Gaonach, former digital consumer marketing director of Conde Nast, who has been named vice president of marketing;
Jana Massey, former senior director, ad operations at Buzz Media, who has been named vice president of ad operations; and Carine Spitz, former director of sales at iVillage, who has been named vice
president of West Coast Ad Sales.