Real-Time Geotargeting Can Turn $1 Into $2.79
Digital Element this week released an infographic detailing the power of geotargeting consumers in real-time. According to their data, 46% of shoppers would buy more from retailers if their shopping experience was personalized across channels. Additionally, for every $1 a brand spends on online location-targeted ads the average resulting sale is $2.79.
The full infographic can be found here.