Real-Time Geotargeting Can Turn $1 Into $2.79

  • August 16, 2013

Digital Element this week released an infographic detailing the power of geotargeting consumers in real-time. According to their data, 46% of shoppers would buy more from retailers if their shopping experience was personalized across channels. Additionally, for every $1 a brand spends on online location-targeted ads the average resulting sale is $2.79.

The full infographic can be found here.

1 comment about "Real-Time Geotargeting Can Turn $1 Into $2.79".
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  1. Mike Einstein from the Brothers Einstein, August 16, 2013 at 4:59 p.m.

    Since when is an ad budget 35.8% of sales? And is this supposed to be a good thing?

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