Hyperbabble Of The Day

"The [Company] Retention Automation solution is focused on loyalty and empowers retailers with eCommerce transaction insights to effectively analyze purchase behaviors, automate retention campaigns, and build profitable segments. [Company] Retention Automation is delivered in partnership with [Partner Company], a leading provider of Retention Marketing Automation software.

'Our aim is to provide better segmentation and remarketing capabilities, instantly, to retailers through powerful automation of web browser and eCommerce data analysis,' said [Person], [Company] CMO." 

Editor's note: The goal of Hyperbabble is to expose industry pitches utilizing trade jargon that is hyperbolic and/or incomprehensible. We encourage readers to comment with Hyperbabble they've encountered. If you'd like to remain anonymous, please send them to tyler@mediapost.com.

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