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What To Do Until Analytics Companies Catch Up To Keyword Not Provided

Richard Chavez has some tips for marketers who continue to struggle with the inability to track referring keyword data. He suggests that SEO marketers can measure metrics at the URL level as a good alternative to keyword reporting. The biggest challenge remains, he tells us, in waiting for analytics providers such as Coremetrics and Omniture to catch up. There are workarounds to get marketers through the rough times. Read the article here.

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About the Author

Laurie Sullivan is a writer and editor for MediaPost. You can reach Laurie at lauriesullivan@gmail.com.