Around the Net
The World Cup Of Smartphone And Tablet Supporters
- The Drum, Tuesday, May 27, 2014 10:10 AM
More than four in five football fans will be keeping up to date with the World Cup online and more than half (53%) will use a smartphone to get the latest scores. Interestingly, research from work.shop.play found more fans will still be using television to get scores (38%) than social media (24%). Mobile devices will not be just for updates, as nearly a quarter (22%) of 16- to-34-year-olds expect to watch full games on a tablet and nearly half (47%) will watch match highlights on a tablet.
