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More Than Five Universal Audit Steps

  • Moz, Monday, February 2, 2015 3:27 PM

There are plenty of questions that marketers should ask when auditing campaigns. Rand Fishkin provides marketers with the five questions that he thinks are the most important in formulating an SEO strategy. These include what keywords do you want to rank, how to get links, how to make sure mobile sites have speed, how to approach Penguin and Panda algorithms, and what's the best way to get the money needed to do the job. Check out the comments. Others throw in their five tips as well.

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