Commentary

Target Exec Heads to Mithun To Head Up Media

Former Target Director of Media Strategy Melissa Schoenke is heading to Minneapolis-based Mithun to become executive vice president and managing director of Compass Point Media, the agency's media planning and buying division.

Schoenke first joined Target in November of 2011 as group media manager. Before joining Target, she spent time at Carmichael Lynch as account director.

Of Schoenke joining the agency, Mithun CEO Rob Buchner said: “The frenetic media world is the most exciting arena to express a brand’s creativity. Our future is in the Creative Sciences, the co-mingling of brand ideas, data analytics, and modern media think. Melissa will help choreograph content across technology platforms and media channels.”

advertisement

advertisement

Next story loading loading..