Moms Demand Action for Gun Sense in America launched "Not Allowed," an
ad that illustrates what consumers can and cannot bring into a Kroger's store. Viewers watch customers grocery shopping. Management tells a woman with a pet that dogs aren't allowed in-store, and a
kid playing with a squirt gun is told to stop playing with the toy because it's unsafe. A kid on a skateboard is told to stop riding around the store -- but a man with a large firearm strapped to his
back shops without interruption.
See the ad here, created by
Grey Toronto, produced by
Spy Films and edited
by
Rooster Post.
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