Abbey Klaassen Named CMO At 360i


Digital agency 360i, part of Dentsu Aegis Network has appointed Abbey Klaassen Chief Marketing Officer, effective October 1.

Klaassen joins the agency from DAN where she most recently was director of corporate strategy development for the Americas. Prior to joining the network last year, Klaassen spent a decade at Advertising Age, rising to the position of editor and thenassociate publisher.

As CMO, Klaassen will oversee marketing, public relations and business development, reporting to 360i CEO Sarah Hofstetter. She is replacing Amanda Malko, who is departing 360i later this month.

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