Tuesday, May 3, 2016
by Maarten Albarda, Featured Contributor
Here is one of the world's leading media agency holding companies effectively telling us that the massive and growing digital investment is largely not effective. More »


Out To Launch
People On The Move
Account On The Move
Media Psssst
by Richard Whitman, Columnist
Confirming the importance of the NewFronts, 8 out of 10 respondents said their attendance at the 2015 NewFronts ... More »
by Steve McClellan
Just as the company is opening its sixth U.S. office (in Dallas) it has also appointed a new president-George Manas, previously the firm's Chief Strategy Officer. He succeeds Alan Osetek who left to become CEO of programmatic operation Digilant in March. More »
by Larissa Faw
The 40-page Gotham Research report, issued Friday, claims, among other things, that MDC will be exposed for additional "wrong-doings" by the ongoing SEC probe of the company and that its stock is overvalued by 96% and worth less than a dollar per share. More »
by Larissa Faw
Ogilvy New York is teaming with #Unite4Heritage to launch an interactive site, to develop a crowdsourced online museum. The concept will allow people to come together to learn, share and digitally recreate monuments that have been lost or destroyed. More »
by Steve McClellan
Thorsen was previously Managing Director of the shop. He will continue to oversee day-to-day operations such as business development, mentoring the agency's talent and managing client relationships. His expanded duties will include helping define and lead the future vision for the 16-year-old agency. Also, he'll now be spearheading innovation initiatives across its disciplines. More »
by Larissa Faw
The concept behind "Endangered Love" is that the most effective way to avoid extinction is to have sex. And instead of simply creating a campaign that encourages donations, "Endangered Love" takes a different approach by selling merchandise. The e-commerce site www.endangered.love offers an array of merchandise depicting humorous, slightly risqu illustrations of rhinos, pandas, sloths and gorillas procreating Kama Sutra-style. More »