Tuesday, May 24, 2016
by Bob Garfield, Featured Columnist
You know what? Let's do have a trial by media. Definitely -- so we can watch in astonishment as the corporate defendant demonstrates its guilt by the very way in which it is defending itself. In its answer to sexual harassment charges, WPP is either employing cynical lawyering of the most loathsome kind or evincing cluelessness on a mythic scale. More »

Out To Launch
People On The Move
Account On The Move
Media Psssst
by Richard Whitman, Columnist
The 3% Movement, the organization that produces the annual 3% Conference, has partnered with researcher Michele Medansky who ... More »
by Joe Mandese
Mark Longacre and Catherine Young, both senior associates at GroupM's Mindshare New York unit, took first place in the "media" category for the 2016 U.S. Young Lions competition for a campaign strategy that turned disposable coffee cups into a powerful medium. More »
by Steve McClellan
UK marketing consultant ID Comms is conducting a survey examining talent issues at media agencies and advertisers-specifically focusing on whether they have the talent they need to deliver strong marketing performance. More »
by Larissa Faw
In a campaign from Geometry Japan, the beloved 1960's cartoon character is being deployed in a new campaign to make Japanese citizens aware of the role that robots will play in solving problems that the country faces. More »
by Steve McClellan
The two shops want to create an international creative agency network for challenger brands. The deal was financed by Providence Equity Partners, the same firm that acquired Chime last July for $585 million (WPP has about a 20% stake). More »
by Larissa Faw
The social agency has created an online game, called Premiere Piece that taps into the current trend of adventure games in the physical world where players solve puzzles to break free from a locked room within an allotted time. More »