January 25, 2023
Clarification: ESPN Ad Spend
- by Wayne Friedman , January 12, 2016
In the story "Increases In 2016 TV Ad Spending? ESPN Gets Top Marks Among Media
Buyers" (Media Daily News 1/12/16), 63% of those media executives planned to increase advertising spending in 2016 for ESPN. Next was ESPN2 at 45%.
