• by Felicia Greiff , January 25, 2016

Devan Fearman came on board as VP of marketing, and Jacob Mattingley was promoted to VP of product.

Fearman came from social ad platform SHIFT, where she was vice president of marketing for two years. Before that, she was director of marketing at the Rubicon Project.

Her new duties include building Metamarkets' position in real-time analytics, according to a release from the company.

Before his most recent position as Metamarkets' product management lead, Mattingley was platform product manager for Twitter’s mobile ad exchange, MoPub. Mattingley also founded a company, Ubalo, that was acquired by Twitter in 2013. His new duties include leading the "go-to-market strategy" for the Metamarkets suite of products, according to the company. 

Metamarkets' clients include Twitter's MoPub, DoubleVerify, OpenX, Ooyala, Inneractive, the Financial Times, AOL and LinkedIn. Its offices are in San Francisco and New York.

Almost a year ago, Metamarkets announced it had closed a $15 million Series B round of funding led by Data Collective, a new investor.