Around the Net
SoundCloud To Sell Audio Ads In The UK
- Marketing, Wednesday, May 4, 2016 6:15 AM
SoundCloud, the music streaming and sharing service, is to sell advertising for the first time in the UK through Global's digital audio exchange, Dax. Global, the owner of radio stations including Capital and Heart, hailed the deal as a "milestone" because it showed Dax can cater to big audio-tech platforms as well as traditional radio broadcasters.
