Around the Net
5 Reasons Why Your CRM Might Not Be Increasing Sales
- Econsultancy, Wednesday, June 8, 2016 10:01 AM
A B2B technology report from Informatica revealed that 25% of marketers don’t know their lead conversion rates, largely because they don’t have the right CRM strategy, which limits sales growth and work efficiency. If a CRM does not provide immediate value and is overly complex to implement and maintain, it will fail to do what it was designed to do: increase sales.
