Around the Net
Marriott Targets Generation Z
- Brand Channel, Wednesday, August 3, 2016 6:40 AM
Every marketer pays attention to Millennials and the dollars they can potentially spend. Marriott, for one, has its eyes set a little further down the line as well. The brand is testing out a hotel in Charlotte, North Carolina, that it hopes will appeal to those in Generation Z, who were born between 1995 and 2005.
