• by Tobi Elkin  @tobielkin, September 8, 2016

Quantcast, an ad tech company, on Thursday announced the appointment of Keith Lorizio to the role of vice president of North America Sales. In his new role, Lorizio will lead the North American client, relationship management and campaign management teams, based in the company’s New York City office.

Lorizio joins Quantcast after serving as senior vice president of buyer cloud at Rubicon. Lorizio joined Rubicon after it acquired Chango, a programmatic advertising company, in April 2015. He served as chief revenue officer at Chango.

Prior to Keith’s stints at Chango and Rubicon, he was vice president of U.S. sales, marketing and operations at Microsoft, where he led a team of nearly 500 people.