"Prince with 1,000 Enemies" follows Newton as he overcomes obstacles in a dark forest with his skilled footwork. With the sound of wolves on his tail, Newton runs hard and fast, dodging and ducking trees -- even running through one -- while the camera pays special attention to his feet.
Successfully out of the forest, Newton starts walking up a road.
The ad pays homage to the Richard Adams book "Watership Down," which tells the story of a brave rabbit who must use all the skills to lead his herd. "It comes from below," closes the ad, created by Droga5.
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