• by Amy Corr  @MediaPostOTL, September 14, 2016

How much is that doggy in the window should be changed to how much cruelty does the doggy endure behind closed doors, in an online video for the Animal Hope Project in Brazil. "Ain't cute," created by Leo Burnett Tailor Made, shows the dark side to pet store animals, complete with illegal breeding and animal cruelty. Dogs are housed in small, dirty cages and females have one job: popping out puppies continually. The animated dogs are hard to watch -- many are born deformed and discarded. The puppies that actually survive the trauma are placed on display in pet stores. The World Health Organization estimates that Brazil is home to 30 million abandoned animals, 20 million of which are dogs.