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Spotify's Largest Campaign Ever Says Thanks To 'Weird' 2016

  • The Drum, Tuesday, November 29, 2016 8:24 AM

Streaming service Spotify has become the first big brand to mark the passing of 2016, a full five weeks before the calendar changes, by launching "Thanks 2016, It’s been Weird" across 14 territories -- its biggest global campaign to date. The data-driven outdoor campaign will seek to draw a line under the year that gave us BrexitTrump and a string of celebrity deaths.

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