Drink machines were placed at La Defense and Lille Europe and looked completely normal — until it was time for the drink to fall out. Instead, each drink got stuck, and this was done intentionally.
As frustrated consumers stared at the suspended drink, they would be prompted to shake the machine. If they didn't shake it hard enough, the machine would tell them so. Eventually, the machine would let the drink go, when it deemed time.
This machine is an ideal therapeutic device for anyone having a bad day. Buzzman created the campaign.
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