• by Amy Corr , February 2, 2017

Mobile Strike is returning to the Super Bowl for the second time, with Arnold Schwarzenegger reprising his role as a military action hero. Last year's Super Bowl spot, "Arnold's Fight," had Schwarzenegger fending off assassins, military and para-military attackers -- and most of them he rode with in an elevator. Awkward.

In a 60-second teaser ad, Schwarzenegger is once again fending off his enemies by any means possible. As enemy planes move closer to Schwarzenegger's desert compound, he instructs his men to build a wall, subsequently ordering them to make it "higher." The teaser ends with the Governor calling himself the "party pooper."

215McCann created the campaign, directed by Henry Hobson of Furlined.