Around the Net
Retailers Relying The Most On Email For 2017 Goals
- Econsultancy, Friday, February 10, 2017 6 AM
A recent study shows that retail marketers share similar goals for 2017 -- and they’re looking to meet these goals by stepping up marketing initiatives in a number of areas. An October 2016 survey from Yes Lifecycle Marketing found that in order to support these goals, respondents are most likely to prioritise channels such as email (68%) and social media (54%).
