Search company LookSmart Monday announced that it will begin making its personalized, online filing cabinet and bookmarking service called Furl available to publishers as part of a toolset designed
to increase audience, revenue, and profits. Furl enables users to save a publisher's content for personal use, and to share links to the content with others, thereby offering publishers a way to
generate additional traffic and reach new visitors.
-- Gavin O'Malley
