Around the Net
How Amazon Ensures Prime Days' Success
- The Drum, Tuesday, July 11, 2017 8 AM
Amazon Prime Day is here, a 30-hour sales event across 13 countries that entices shoppers to join the Prime family with the lure of sizable discounts across hundreds of thousands of products. This being the third year of the online shopping event, the retailer hopes to maintain the momentum and frenzy it has whipped up in previous years and continue hitting home the message that the platform is the place to go for a bargain.
